Case study · Plumbing · Valladolid and Palencia
Tu Fontanero 24/7
A website for someone with a leak at three in the morning: the phone in a second, seven services with their own page and local SEO from day one.
Valladolid · Palencia · from Ibiza
The starting point
When the customer is in a hurry, the website cannot be
Tu Fontanero 24/7 handles plumbing emergencies at any hour in Valladolid and Palencia. Their customer does not compare calmly: there is water on the floor and they search "emergency plumber" from their phone. They needed a website that put the phone number up front in a second, conveyed craft and trust, and showed up on Google for 24-hour plumber searches in both provinces.
The technical challenge was speed: an emergency website that is slow to load loses the call. And the content challenge was explaining seven different services, from leaks to pools, without losing the user.
We built it from Ibiza, remotely, with weekly deliveries and launch in September 2026.
What we did
An emergency website
built for calling
Call and WhatsApp one tap away
The phone number and the WhatsApp button are always visible, from any screen and without scrolling. It is the first thing a visitor sees.
Seven services with their own page
Leaks, pipes, inspection cameras, pools, bathrooms and more, each with its own page, FAQs and structured data for Google.
Real cases solved
Problem, solution and result of real jobs, which is what gives confidence to someone about to call.
Local SEO for two provinces
Copy and structure prepared for emergency plumber searches in Valladolid and Palencia, with an aligned Google profile.
Results
Ready to rank from day one
Static and lightweight website
Built with Astro: pure HTML, no content management system to maintain and the phone number loaded before anything else.
Complete technical SEO
90 in mobile performance, 92 in SEO and 97 in accessibility, with sitemap, structured data and pages per service from launch.
First data within weeks
Launched in September 2026. We measure calls, enquiries and rankings, and adjust with real data. That is kaizen.
Mobile performance
SEO
Accessibility
Scores out of 100. Mobile performance measured with Google PageSpeed; SEO, accessibility and best practices with Lighthouse. September 2026.
How we did it
From the brief to the published website in weeks
Understanding the emergency
How the customer arrives, what they search for, what makes them call and which services are requested most in each province.
Structure by service
One page per service with its FAQs, plus real cases and service areas.
Development with Astro
A static, very fast website, with phone and WhatsApp one tap away and no dependencies to maintain.
Launch and measurement
Domain, DNS on Cloudflare, Search Console and tracking of calls and enquiries from day one.
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Does your business live off phone calls?
Tell us who you serve and we will propose a website that puts the phone up front. We're based in Ibiza and work remotely across Spain.
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